WhatsApp marketing software:Turn chats into qualified prospect

Automate your WhatsApp marketing funnel to generate leads, nurture prospects and convert customers. Reduce campaign management and customer support costs with streamlined workflows.

Pepper Cloud WhatsApp marketing CRM with campaigns, leads, Click-to-WhatsApp ads and payment links

Automate WhatsApp marketing, capture leads and drive conversions with 150+ features.

Trusted by leading businesses for outstanding efficiency

  • WhatsApp Business partner
  • Meta Business partner
  • Google Trailblazers Transformation Award

Why People Choose WhatsApp for Business?

Sending the same message to everyone wastes your campaign budget. Delayed replies cause interested leads to go cold.

The WhatsApp marketing platform captures leads, runs targeted campaigns and automates follow-ups. While you win prospects, Pepper Cloud AI WhatsApp CRM drives the whole journey.

Pepper Cloud converting a WhatsApp enquiry into a lead
98%

Open Rate

Put your campaigns in front of active audiences.

45%

Conversion Lift

Help more prospects complete a purchase.

3x

Higher ROI

Generate greater returns from marketing campaigns.

80%

Instant Engagement

Get quicker responses from potential customers.

AI-powered CRM trust badge Trusted by businesses, loved by customers

WhatsApp marketing features for every stage of the customer journey

Pepper Cloud helps businesses manage each touchpoint with smarter WhatsApp marketing, timely follow-ups and AI-powered automation.

  • Acquisition

    Capture leads from every channel

    Capture high-intent prospects and bring them into WhatsApp instantly.

    Acquisition: Click-to-WhatsApp ads
  • Lead nurturing

    Keep prospects engaged on autopilot

    Segment your contacts, personalise campaigns and automate follow-ups to keep prospects interested.

    Lead nurturing: Targeted WhatsApp broadcasts
  • Conversion

    Turn interested prospects into customers

    Remove friction and make it easier for customers to take action.

    Conversion: WhatsApp product catalogues
  • Retention

    Bring customers back and build lasting relationships

    The customer journey should not end after the first purchase. Stay connected with existing customers

    Retention: Automated post-purchase reminders

Your WhatsApp marketing stack, connected

Pepper Cloud connects WhatsApp marketing with the tools you already use, helping your team keep campaign data and customer engagement connected across channels.

Pepper Cloud integrations including Instagram, Facebook, Messenger, Telegram, WeChat, LinkedIn, Mailchimp, Xero, Shopify, Zoom, Gmail, Outlook, Google Drive, OneDrive and Google Calendar

WhatsApp marketing software for every industry

Use WhatsApp to make product discovery easier and keep buyers engaged.

  • Better product discovery:

    Share WhatsApp catalogues with product information to help shoppers explore your range.

  • Personalised product discovery:

    Suggest products based on shopper interests.

  • More repeat purchases:

    Send targeted updates about new arrivals and seasonal offers.

  • Faster purchase assistance:

    Use WhatsApp chatbots to answer product questions and help shoppers make buying decisions.

WhatsApp marketing for e-commerce

Find your perfect AI WhatsApp CRM advantage

We don't just manage your data, we use artificial intelligence and generative AI to drive revenue. See how our AI CRM stands up against older, non-integrated systems.

Features
WhatsApp broadcasts
Audience segmentation
Click-to-WhatsApp campaigns
Lead source tracking
Automated marketing journeys
Personalised campaigns
WhatsApp Flows
WhatsApp Catalogues
AI-powered engagement
Campaign performance tracking
Marketing integrations
Unified marketing workflow
Pepper Cloud
IncludedAdvanced campaign broadcasts
IncludedAdvanced audience segmentation
IncludedIntegrated campaign management
IncludedCampaign-level lead attribution
IncludedAutomated customer journeys
IncludedBehaviour-based personalisation
IncludedInteractive WhatsApp Flows
IncludedProduct catalogue integration
IncludedAI-assisted engagement
IncludedDetailed campaign analytics
IncludedConnected marketing integrations
IncludedCentralised marketing workflow
Basic WhatsApp tools
IncludedBasic broadcast lists
Basic contact filters
Limited campaign support
Basic tracking
Limited automation
Basic personalisation
Basic interactive options
IncludedProduct catalogue sharing
Not available
Basic delivery reports
Limited integrations
Separate activities

Real stories. Real results.

Discover how businesses are transforming customer engagement with Pepper Cloud.

Information technology
Pepper Cloud+TechData Corporation
Pepper Cloud+TechData Corporation

Team collaboration, accurate sales forecasting, and effective resource management are the challenges every organisation encounters. But having an efficient CRM tool like Pepper Cloud enhances productivity while assisting in optimising the sales process.

Yoon Kam Fei

Managing Director

Information technology
Pepper Cloud + SiS Distribution (Thailand) PCL
Pepper Cloud + SiS Distribution (Thailand) PCL

Pepper Cloud is an excellent all-in-one CRM system to run multiple businesses across multiple domains. Through multiple sales pipelines, we track the business opportunities and the conversations between our team and our customers.

Pantana Na Takuathung

General Manager

HR and recruitment
CRM testimonial - Pepper Cloud + the supereme hr advisory
CRM testimonial - Pepper Cloud + the supereme hr advisory

Pepper Cloud is a sales-focused CRM that is helping our business to grow. The user interface is easy and our sales process is now more organised. Apart from the highly productive CRM features, we are happy with their exceptional support and relentless assistance

Joel Toh

Director

Information technology
Pepper Cloud + Mustard Seed System Corporation
Pepper Cloud + Mustard Seed System Corporation

A must-have for sales organisations. Pepper Cloud is a simple and easy-to-use CRM tool that equipped us with the information needed to manage the sales effectively. Their excellent customer service and local support were invaluable throughout the implementation.

Judith M. Adao

Managing Director

Finance
CRM testimonial - Pepper Cloud + Cash Mart
CRM testimonial - Pepper Cloud + Cash Mart

Pepper Cloud CRM system helped us manage our leads and sales pipelines and provided us with a unified platform to collaborate and communicate internally. We are pleased with this solution and would definitely recommend it.

Jimmy Lee

Managing Director

Maritime
Pepper Cloud+Singapore Maritime Foundation
Pepper Cloud+Singapore Maritime Foundation

Pepper Cloud is the best CRM tool to improve coordination and manage our database effectively. The user-friendly interface, easy-to-use functions, and customisable features enabled us to integrate, and onboard the whole team on the cloud platform quickly.

Wilson Tan

Senior Manager

Frequently asked questions

How does WhatsApp marketing software work?

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WhatsApp marketing software helps businesses reach customers, share promotions, capture leads and automate follow-ups. Pepper Cloud brings these activities together, making it easier to manage campaigns and customer conversations from one place.

What is the difference between the WhatsApp Business App and WhatsApp Business API?

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The WhatsApp Business App is suitable for handling everyday customer chats, while the API supports larger campaigns, automated messages and multiple users. Pepper Cloud uses the WhatsApp Business API to help businesses manage customer communication at scale.

Is WhatsApp marketing legal and compliant?

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Yes, businesses can use WhatsApp for marketing as long as they have customer consent and follow WhatsApp's messaging policies and applicable data protection laws.

How much does WhatsApp marketing software cost?

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The cost depends on the features, number of users, subscription plan and WhatsApp messaging charges. Pepper Cloud offers AI CRM for plan details. WhatsApp conversation charges from Meta are billed separately.

Can I send bulk WhatsApp messages without getting blocked?

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Yes, you can send bulk messages while following WhatsApp's guidelines. Make sure customers have opted in, use approved templates where required and avoid sending irrelevant or unwanted promotions. Pepper Cloud helps you create targeted broadcasts for the right audience.

Can I automate WhatsApp marketing with AI?

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Yes, AI can help automate customer replies, qualify leads and schedule follow-ups. Pepper Cloud uses AI-powered engagement to help businesses respond faster and move interested prospects towards a purchase.

How do I measure WhatsApp marketing results?

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You can track delivery rates, read rates, customer responses, leads and conversions to understand campaign performance. Campaign analytics help you identify what is working and where your marketing needs improvement.

Can Singapore SMEs get EDGE Grant support for Pepper Cloud?

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Eligible Singapore SMEs may receive up to 50% grant support for approved Pepper Cloud solutions under the EDGE Grant,subject to eligibility and approval. This can make adopting WhatsApp CRM more affordable for growing businesses.

Turn every chat into a business opportunity with WhatsApp CRM

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